As a presenter, I feed off the energy of the audience. I used to think that the audience determined the energy in the room, but after applying some of Jerry Weissman’s principles, I learned the presenter has more control over the room than I previously thought. There was good energy at my Web2.0Expo presentation. At [...]
Topic: Delivery, Strategy
Tags: audience, ERA, jerry, web 2.0
So you’ve got to speak. Onstage. In front of a large group of people. It could be a group of tens, hundreds, or even thousands. Are your hands getting clammy? Many people get nervous about presenting in front of a group, but force themselves through the event, while ultimately being tortured by the whole experience.
It [...]
Topic: Delivery, Strategy
Tags: audience, naked, stage fright
After costing us more than the GDP of a small developing nation, election day has finally come and gone. A political cartoon seems in order. After all, cartoons have been used for persuasion and visual story telling for centuries. In my humble opinion, the best cartoons need the fewest words. The best ones are also [...]
Topic: Design, Message
Tags: audience, communication, metaphors, visual
How Simple Sells
Presentations are ubiquitous; they exist in many mediums, across every size of business. You can often find inspiration from what works and lessons from what doesn’t in unexpected places. For example, there’s a tiny fitness facility in a strip mall near my house. For some time, I’ve been amused by its dense hand [...]
Topic: Design, Message
Tags: audience, inspiration, messaging, presentation, simple
My Boy Scouting days are a long way off, but I keep finding little bits of learning from that time period lodged in the darker recesses of my brain.
I never thought that the cold evenings we spent huddled around damp, smoky campfires listening to each other tell stories would have had such relevance two decades [...]
Topic: Delivery, Message
Tags: audience, Delivery, memories, messaging, story
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