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FRIDAY JUNE 26, 2009

Judging Books by Their Covers

Ready for a quick design lesson?
Click on the picture to go to Joseph Sullivan’s list of Favorite Book Covers for 2008. (That one’s my favorite, by the way.)
Now, imagine you wrote a book this year. And your book just entered the market, along with the 172,000 other books published in the U.S. that year.1
And it’s [...]

Topic: Design
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THURSDAY JANUARY 22, 2009

Did You?

Speeches, even historic ones, aren’t generally visual presentations. So Duarte Design didn’t really expect an invitation to provide visuals for the Inauguration (though we’re definitely available, should the need arise in the future).
Still, anyone interested in creating compelling presentations can learn a lot from President Obama.
The Duarte team gathered in our Town Hall on Tuesday [...]

Topic: Delivery, Message, Strategy
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FRIDAY SEPTEMBER 5, 2008

Tricks for Getting to the Core of Your Story (Part 3)

The thrilling conclusion to our 3-part series on Story-Coring tricks. Don’t skip part 1 and part 2!
3. Baptism by Fire
Sometimes you need to jump into the water before you know how to swim.
Stand-up comics do this all the time, trying out new material on an unsuspecting audience. Though not necessarily the most fun or comfortable, this [...]

Topic: Delivery, Message
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TUESDAY SEPTEMBER 2, 2008

Tricks for Getting to the Core of Your Story (Part 2)

Part Deux in our 3-part series on finding the essence of your story. Read part one here.
2. Little Cards, Fat Markers
Get yourself a stack of index cards and a few Sharpie markers. Chances are, you already have an idea of some of the slides you want to have in your presentation, so use the [...]

Topic: Message
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FRIDAY AUGUST 29, 2008

Tricks for Getting to the Core of Your Story (Part 1)

So you have a topic for a presentation and you’re ready to start building slides in PowerPoint, right?
Not so fast.
Before you reach for that mouse, you might want to spend some time getting your story straight. After all, presentations are basically just stories. And great presentations always come from great stories.
At Duarte, our clients come [...]

Topic: Message
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