Did You?

Speeches, even historic ones, aren’t generally visual presentations. So Duarte Design didn’t really expect an invitation to provide visuals for the Inauguration (though we’re definitely available, should the need arise in the future).
Still, anyone interested in creating compelling presentations can learn a lot from President Obama.
The Duarte team gathered in our Town Hall on Tuesday [...]

Topic: Delivery, Message, Strategy
Tags: Big Idea, content, inspiration, messaging, story

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Cliché of the Week: Clip Art

True story: I was working with a client, reviewing his existing slides with him, and making notes as to what needed work. We came across a data slide containing a large piece of clip art, similar to the fellow you see here.
It was the only graphic in the entire presentation.
I impulsively reached for the delete key, [...]

Topic: Design, Message
Tags: Clichés, Design, story, Visuals

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Cliché of the Week: The Bullseye

We need to stay focused.
Our numbers are right on target.
We made our goal!
When someone says those words, does your brain instantaneously call up images like the one to the right?
It does? Good. Then your brain is functioning appropriately.
Clichés are perfectly normal and perfectly natural. Your brain was designed to retrieve visuals quickly, and clichés are [...]

Topic: Design, Message
Tags: Clichés, Design, story, Visuals

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Cliché of the Week: The PowerPoint Starburst

Honestly, I love Batman as much as the next guy. And I’ll even admit to wanting to be Batman at different points in my life.
But—and this is very, very important—I never wanted to be the campy, 1960’s, Adam West Batman. Never. Not once.
The difference between Adam West’s Batman and Christian Bale’s Batman is…well, it’s all [...]

Topic: Design, Message
Tags: Clichés, Design, story, Visuals

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Cliché of the Week: The Parthenon (and contest results)

Behold, our revolutionary company strategy! It’s so compelling and powerful that we had to build a temple in order to contain it. The foundation represents our technology platform, which is the foundation of our strategy. The pillars represent…
Sound familiar?
You’ve probably seen the Parthenon slide in a variety of styles and colors (the green color represents [...]

Topic: Design, Message
Tags: Clichés, Design, story, Visuals

Comments (5)